Reality Check
Reality Check: Straight Talk about Sponsorship Marketing
See Excerpt ~ Table of Contents ~ Author Bios
A practical guide for Canadian nonprofits seeking productive sponsor relationships, this book is equally useful for sponsorship professionals and organizations that provide sponsorship.
The “secret” to a successful sponsorship isn’t really a secret at all. You will achieve far better longer-lasting results by selling solutions rather than begging for support.
Reality Check is clearly written and easy to follow. Practical exercises help to ensure the concepts are relevant to your particular situation and easy to apply. This comprehensive sponsorship reference includes:
- Inventory and Valuation
- Finding your best prospects
- Discovery session how-tos
- Proposals that work
- Activation tips
- Fulfillment guidelines
- and more
Praise For Reality Check
ISBN 978-1-927375-18-1 Civil Sector Press 2014
202 pages soft cover / 6.7 x 9.6 in / 425 gr (15 ounces)
Reality Check: Straight Talk about Sponsorship Marketing
See Excerpt ~ Table of Contents ~ Author Bios
A practical guide for Canadian nonprofits seeking productive sponsor relationships, this book is equally useful for sponsorship professionals and organizations that provide sponsorship.
The “secret” to a successful sponsorship isn’t really a secret at all. You will achieve far better longer-lasting results by selling solutions rather than begging for support.
Reality Check is clearly written and easy to follow. Practical exercises help to ensure the concepts are relevant to your particular situation and easy to apply. This comprehensive sponsorship reference includes:
- Inventory and Valuation
- Finding your best prospects
- Discovery session how-tos
- Proposals that work
- Activation tips
- Fulfillment guidelines
- and more
Praise For Reality Check
ISBN 978-1-927375-18-1 Civil Sector Press 2014
202 pages soft cover / 6.7 x 9.6 in / 425 gr (15 ounces)