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{"id":7696222027938,"title":"How to Turn Your Words into Money eBook","handle":"how-to-turn-your-words-into-money-ebook","description":"\u003cp\u003e\u003cstrong\u003eHow to Turn Your Words Into Money: The Master Fundraiser's Guide to Persuasive Writing eBook\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAre you ready to write your most effective fundraising message ever? One that touches donors' hearts, connects with their passions, and inspires them to give? Here's the book to help you do it. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eJeff Brooks, one of America's top fundraising writers, pulls back the curtain on the counterintuitive world of fundraising to reveal, among other things, the sentence top writers always use to start every project; the easy revision that will improve your writing nearly every time; the tested truth about making donors feel guilty; how the pros tell powerful stories even when they can't find the right story; and a proven template for a sure-fire, never-fail fundraising letter.\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/how-to-turn-your-words-into-money\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2022-10-10T19:14:02-04:00","created_at":"2022-10-10T19:14:02-04:00","vendor":"Jeff Brooks","type":"digital product","tags":["Emerson \u0026 Church"],"price":2500,"price_min":2500,"price_max":2500,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42717627482274,"title":"PDF","option1":"PDF","option2":null,"option3":null,"sku":"e021e","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"How to Turn Your Words into Money eBook - PDF","public_title":"PDF","options":["PDF"],"price":2500,"weight":0,"compare_at_price":null,"inventory_quantity":-47,"inventory_management":null,"inventory_policy":"deny","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/How-to-Turn-Your-Words-into_9426d0be-09b1-4520-86f6-87ca8dbbccfb.jpg?v=1665443643"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/How-to-Turn-Your-Words-into_9426d0be-09b1-4520-86f6-87ca8dbbccfb.jpg?v=1665443643","options":["Title"],"media":[{"alt":null,"id":26826160701602,"position":1,"preview_image":{"aspect_ratio":0.667,"height":360,"width":240,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/How-to-Turn-Your-Words-into_9426d0be-09b1-4520-86f6-87ca8dbbccfb.jpg?v=1665443643"},"aspect_ratio":0.667,"height":360,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/How-to-Turn-Your-Words-into_9426d0be-09b1-4520-86f6-87ca8dbbccfb.jpg?v=1665443643","width":240}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cstrong\u003eHow to Turn Your Words Into Money: The Master Fundraiser's Guide to Persuasive Writing eBook\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAre you ready to write your most effective fundraising message ever? One that touches donors' hearts, connects with their passions, and inspires them to give? Here's the book to help you do it. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eJeff Brooks, one of America's top fundraising writers, pulls back the curtain on the counterintuitive world of fundraising to reveal, among other things, the sentence top writers always use to start every project; the easy revision that will improve your writing nearly every time; the tested truth about making donors feel guilty; how the pros tell powerful stories even when they can't find the right story; and a proven template for a sure-fire, never-fail fundraising letter.\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/how-to-turn-your-words-into-money\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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How to Turn Your Words into Money eBook
$25.00
How to Turn Your Words Into Money: The Master Fundraiser's Guide to Persuasive Writing eBook Are you ready to write...
{"id":7696220881058,"title":"If Only You'd Known, You Would Have Raised So Much More","handle":"if-only-youd-known-you-would-have-raised-so-much-more","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIf Only You'd Known, You Would Have Raised So Much More: Airtight Answers to 40 Questions Essential to Your Fundraising Success\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0384\/1865\/files\/EandC-discount-table2023_480x480.jpg?v=1682364005\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eForget any conjecture you've heard. Ignore the anecdotal advice. At last you have airtight answers to 40 questions crucial to your fundraising success. In his book, If Only You'd Known, You Would Have Raised So Much More, Tom Ahern provides proof-positive answers to questions such as: How old is the typical donor? How long do donors stick around? How quickly should you thank a first-time donor? Should you include an ask in your thank-you letter? How often in a single appeal can you ask for a gift? How often can you ask without driving away donors? What's the best length for a direct mail letter? What is the number one reason you lose donors? Which sequence of gift amounts raises the most, smallest to largest or largest to smallest?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eIn total, you'll find 40 definitive answers, each one world-sourced from top fundraising practitioners, creative agencies, and veteran researchers working in seven different countries. Ahern writes in his signature style: fast, friendly, funny, plain-talking ... even blunt when the occasion demands. And his incontestable findings are critical to small and big nonprofits alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/if-only-youd-known-you-would-have-raised-so-much-more-ebook\"\u003e\u003cstrong\u003eBuy the eBook version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2022-10-10T19:13:40-04:00","created_at":"2022-10-10T19:13:40-04:00","vendor":"Tom Ahern","type":"Soft cover","tags":["Emerson \u0026 Church"],"price":4100,"price_min":4100,"price_max":4100,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42717624402082,"title":"soft cover","option1":"soft cover","option2":null,"option3":null,"sku":"e011","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"If Only You'd Known, You Would Have Raised So Much More - soft cover","public_title":"soft cover","options":["soft cover"],"price":4100,"weight":300,"compare_at_price":null,"inventory_quantity":-18,"inventory_management":null,"inventory_policy":"deny","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/If-Only-You_d-Known.jpg?v=1665443620"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/If-Only-You_d-Known.jpg?v=1665443620","options":["Title"],"media":[{"alt":null,"id":26826155393186,"position":1,"preview_image":{"aspect_ratio":0.668,"height":389,"width":260,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/If-Only-You_d-Known.jpg?v=1665443620"},"aspect_ratio":0.668,"height":389,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/If-Only-You_d-Known.jpg?v=1665443620","width":260}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eIf Only You'd Known, You Would Have Raised So Much More: Airtight Answers to 40 Questions Essential to Your Fundraising Success\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0384\/1865\/files\/EandC-discount-table2023_480x480.jpg?v=1682364005\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eForget any conjecture you've heard. Ignore the anecdotal advice. At last you have airtight answers to 40 questions crucial to your fundraising success. In his book, If Only You'd Known, You Would Have Raised So Much More, Tom Ahern provides proof-positive answers to questions such as: How old is the typical donor? How long do donors stick around? How quickly should you thank a first-time donor? Should you include an ask in your thank-you letter? How often in a single appeal can you ask for a gift? How often can you ask without driving away donors? What's the best length for a direct mail letter? What is the number one reason you lose donors? Which sequence of gift amounts raises the most, smallest to largest or largest to smallest?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eIn total, you'll find 40 definitive answers, each one world-sourced from top fundraising practitioners, creative agencies, and veteran researchers working in seven different countries. Ahern writes in his signature style: fast, friendly, funny, plain-talking ... even blunt when the occasion demands. And his incontestable findings are critical to small and big nonprofits alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/if-only-youd-known-you-would-have-raised-so-much-more-ebook\"\u003e\u003cstrong\u003eBuy the eBook version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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If Only You'd Known, You Would Have Raised So Much More
$41.00
If Only You'd Known, You Would Have Raised So Much More: Airtight Answers to 40 Questions Essential to Your Fundraising...
{"id":7696220913826,"title":"If Only You'd Known, You Would Have Raised So Much More eBook","handle":"if-only-youd-known-you-would-have-raised-so-much-more-ebook","description":"\u003cp\u003e\u003cstrong\u003eIf Only You'd Known, You Would Have Raised So Much More: Airtight Answers to 40 Questions Essential to Your Fundraising Success eBook\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eForget any conjecture you've heard. Ignore the anecdotal advice. At last you have airtight answers to 40 questions crucial to your fundraising success. In his book, If Only You'd Known, You Would Have Raised So Much More, Tom Ahern provides proof-positive answers to questions such as: How old is the typical donor? How long do donors stick around? How quickly should you thank a first-time donor? Should you include an ask in your thank-you letter? How often in a single appeal can you ask for a gift? How often can you ask without driving away donors? What's the best length for a direct mail letter? What is the number one reason you lose donors? Which sequence of gift amounts raises the most, smallest to largest or largest to smallest? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn total, you'll find 40 definitive answers, each one world-sourced from top fundraising practitioners, creative agencies, and veteran researchers working in seven different countries. Ahern writes in his signature style: fast, friendly, funny, plain-talking ... even blunt when the occasion demands. And his incontestable findings are critical to small and big nonprofits alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/if-only-youd-known-you-would-have-raised-so-much-more\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2022-10-10T19:13:42-04:00","created_at":"2022-10-10T19:13:42-04:00","vendor":"Tom Ahern","type":"digital product","tags":["Emerson \u0026 Church"],"price":2500,"price_min":2500,"price_max":2500,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42717624467618,"title":"PDF","option1":"PDF","option2":null,"option3":null,"sku":"e011e","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"If Only You'd Known, You Would Have Raised So Much More eBook - PDF","public_title":"PDF","options":["PDF"],"price":2500,"weight":0,"compare_at_price":null,"inventory_quantity":-11,"inventory_management":null,"inventory_policy":"deny","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/If-Only-You_d-Known_eBook-C.jpg?v=1665443622"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/If-Only-You_d-Known_eBook-C.jpg?v=1665443622","options":["Title"],"media":[{"alt":null,"id":26826155589794,"position":1,"preview_image":{"aspect_ratio":0.667,"height":360,"width":240,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/If-Only-You_d-Known_eBook-C.jpg?v=1665443622"},"aspect_ratio":0.667,"height":360,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/If-Only-You_d-Known_eBook-C.jpg?v=1665443622","width":240}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cstrong\u003eIf Only You'd Known, You Would Have Raised So Much More: Airtight Answers to 40 Questions Essential to Your Fundraising Success eBook\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eForget any conjecture you've heard. Ignore the anecdotal advice. At last you have airtight answers to 40 questions crucial to your fundraising success. In his book, If Only You'd Known, You Would Have Raised So Much More, Tom Ahern provides proof-positive answers to questions such as: How old is the typical donor? How long do donors stick around? How quickly should you thank a first-time donor? Should you include an ask in your thank-you letter? How often in a single appeal can you ask for a gift? How often can you ask without driving away donors? What's the best length for a direct mail letter? What is the number one reason you lose donors? Which sequence of gift amounts raises the most, smallest to largest or largest to smallest? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn total, you'll find 40 definitive answers, each one world-sourced from top fundraising practitioners, creative agencies, and veteran researchers working in seven different countries. Ahern writes in his signature style: fast, friendly, funny, plain-talking ... even blunt when the occasion demands. And his incontestable findings are critical to small and big nonprofits alike.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/if-only-youd-known-you-would-have-raised-so-much-more\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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If Only You'd Known, You Would Have Raised So Much More eBook
$25.00
If Only You'd Known, You Would Have Raised So Much More: Airtight Answers to 40 Questions Essential to Your Fundraising...
{"id":348045681,"title":"Innovate, Collaborate or Die PDF","handle":"innovate-collaborate-or-die-pdf","description":"\u003ch4\u003eInnovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Innovate_Sample.pdf?507\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eSee Excerpt\u003c\/a\u003e \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Millennials_Author_ToC_Intro.pdf?364\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/InnovateTOC.pdf?507\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eTable of Contents\u003c\/a\u003e \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Millennials_Author_ToC_Intro.pdf?364\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Innovate_Bios.pdf?507\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eAuthor Bio\u003c\/a\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/admin\/products\/348045681#temp_created_link\"\u003es\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eWhile mergers and acquisitions have become very popular in the business world, with good and bad results, they are still relatively rare in the non-profit world. However, these strategies can be a powerful option for a non-profit to fulfill its mission, achieve specific goals and gain economies of scale.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eInnovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit\u003c\/em\u003e guides you through with helpful check-lists, templates, survey tools and much more.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePraise for \u003cem\u003eInnovate, Collaborate or Die\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e“Innovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit is an invaluable resource tool for charities. Innovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit is well organized, concisely written and easy to understand. It covers virtually every aspect of any type of re-organization and leaves no stone unturned. It will undoubtedly become the definitive resource guide for charities.” \u003cbr\u003e— E.C. Carla Zabek, Barrister \u0026amp; Solicitor, Mediator, past President and Legal Chair of Big Sisters of Canada.\u003c\/p\u003e\n\u003cp\u003e“A wealth of information that addresses every piece of the merger and acquisition puzzle!” \u003cbr\u003e— Linda Langston, Executive Director, Niagara Child and Youth Services\u003c\/p\u003e\n\u003cp\u003eISBN 978-1-895589-56-6 Civil Sector Press 2007\u003cbr\u003e109 pages PDF\u003c\/p\u003e","published_at":"2014-07-23T16:07:00-04:00","created_at":"2014-07-21T17:43:14-04:00","vendor":"Elaine M. Forbes, M.A. and Cynthia J. Manson","type":"digital product","tags":[],"price":2100,"price_min":2100,"price_max":2100,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":858334081,"title":"Innovate, Collaborate or Die PDF","option1":"Innovate, Collaborate or Die PDF","option2":null,"option3":null,"sku":"c016e","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Innovate, Collaborate or Die PDF - Innovate, Collaborate or Die PDF","public_title":"Innovate, Collaborate or Die PDF","options":["Innovate, Collaborate or Die PDF"],"price":2100,"weight":0,"compare_at_price":null,"inventory_quantity":-6,"inventory_management":null,"inventory_policy":"deny","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/innovate-collaborate-pdf.jpg?v=1737482755","\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/innovate-collaborate-die-back.jpg?v=1737482755"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/innovate-collaborate-pdf.jpg?v=1737482755","options":["Title"],"media":[{"alt":null,"id":32255598461090,"position":1,"preview_image":{"aspect_ratio":0.688,"height":798,"width":549,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/innovate-collaborate-pdf.jpg?v=1737482755"},"aspect_ratio":0.688,"height":798,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/innovate-collaborate-pdf.jpg?v=1737482755","width":549},{"alt":null,"id":23205871651,"position":2,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/innovate-collaborate-die-back.jpg?v=1737482755"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/innovate-collaborate-die-back.jpg?v=1737482755","width":500}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch4\u003eInnovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Innovate_Sample.pdf?507\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eSee Excerpt\u003c\/a\u003e \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Millennials_Author_ToC_Intro.pdf?364\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/InnovateTOC.pdf?507\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eTable of Contents\u003c\/a\u003e \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Millennials_Author_ToC_Intro.pdf?364\" target=\"_blank\" rel=\"noopener noreferrer\"\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Innovate_Bios.pdf?507\" target=\"_blank\" rel=\"noopener noreferrer\"\u003eAuthor Bio\u003c\/a\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/admin\/products\/348045681#temp_created_link\"\u003es\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eWhile mergers and acquisitions have become very popular in the business world, with good and bad results, they are still relatively rare in the non-profit world. However, these strategies can be a powerful option for a non-profit to fulfill its mission, achieve specific goals and gain economies of scale.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eInnovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit\u003c\/em\u003e guides you through with helpful check-lists, templates, survey tools and much more.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePraise for \u003cem\u003eInnovate, Collaborate or Die\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e“Innovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit is an invaluable resource tool for charities. Innovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit is well organized, concisely written and easy to understand. It covers virtually every aspect of any type of re-organization and leaves no stone unturned. It will undoubtedly become the definitive resource guide for charities.” \u003cbr\u003e— E.C. Carla Zabek, Barrister \u0026amp; Solicitor, Mediator, past President and Legal Chair of Big Sisters of Canada.\u003c\/p\u003e\n\u003cp\u003e“A wealth of information that addresses every piece of the merger and acquisition puzzle!” \u003cbr\u003e— Linda Langston, Executive Director, Niagara Child and Youth Services\u003c\/p\u003e\n\u003cp\u003eISBN 978-1-895589-56-6 Civil Sector Press 2007\u003cbr\u003e109 pages PDF\u003c\/p\u003e"}
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Innovate, Collaborate or Die PDF
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Innovate, Collaborate or Die: How to Create an Alliance or Merger for a Stronger, More Effective Non-Profit See Excerpt Table of Contents Author...
{"id":320338881,"title":"Lost Generation: Millenials eReport","handle":"lost-generation-millenials-ereport","description":"\u003ch4\u003eLost Generation: Millenials. Why University Fundraising \u0026amp; Alumni Programs Are Failing Them. How to Reach Them and Raise More Money.\u003c\/h4\u003e\n\u003cp\u003e\u003ca target=\"_blank\" href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Millennials_Author_ToC_Intro.pdf?364\" rel=\"noopener noreferrer\"\u003eSee Excerpt, Table of Contents and Author\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eIn the last 50 years, universities have changed. They are bigger, more crowded places. So, too, have the students - the Millennial Generation. They go to university poor and graduate even poorer with massive amounts of debt.\u003c\/p\u003e\n\u003cp\u003eWhen they graduate many don't have jobs or are underemployed. While many things about universities have changed in the last 50 years, the basic assumptions universities have about their graduates haven't. Universities still expect graduates to give and to keep connected. With the increasing need for more donations, universities are putting even more faith in this connection and are ignoring the evidence of the cracks that are beginning to form within the relationship.\u003c\/p\u003e\n\u003cp\u003eMillennials are unlike all the other generations that have come before them. They have different expectations. They live in different worlds. They think differently. And, they face a much different future than their Boomer counterparts 50 years ago.\u003c\/p\u003e\n\u003cp\u003eNow, a new report is examining how universities deal with their Millennial alumni - The Lost Generation. Written by Canadian non-profit marketing expert \u003cstrong\u003eJohn Suart,\u003c\/strong\u003e the report warns that if universities don't change the way they think, then the Millennial Generation may become the first group of graduates in the history of post-secondary education in North America that universities can no longer count on for donations and support.\u003c\/p\u003e\n\u003cp\u003eISBN 978-1-927375-10-5 Civil Sector Press 2013 \u003cbr\u003e27 pages PDF\u003c\/p\u003e","published_at":"2014-05-27T19:41:56-04:00","created_at":"2014-05-27T19:41:56-04:00","vendor":"John Suart","type":"digital product","tags":[],"price":2000,"price_min":2000,"price_max":2000,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":768573497,"title":"Lost Generation: Millenials PDF","option1":"Lost Generation: Millenials PDF","option2":null,"option3":null,"sku":"c212e","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Lost Generation: Millenials eReport - Lost Generation: Millenials PDF","public_title":"Lost Generation: Millenials PDF","options":["Lost Generation: Millenials PDF"],"price":2000,"weight":0,"compare_at_price":null,"inventory_quantity":-8,"inventory_management":null,"inventory_policy":"deny","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/lost-generation-ereport.jpg?v=1737482785"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/lost-generation-ereport.jpg?v=1737482785","options":["Title"],"media":[{"alt":null,"id":32255598788770,"position":1,"preview_image":{"aspect_ratio":0.688,"height":798,"width":549,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/lost-generation-ereport.jpg?v=1737482785"},"aspect_ratio":0.688,"height":798,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/lost-generation-ereport.jpg?v=1737482785","width":549}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch4\u003eLost Generation: Millenials. Why University Fundraising \u0026amp; Alumni Programs Are Failing Them. How to Reach Them and Raise More Money.\u003c\/h4\u003e\n\u003cp\u003e\u003ca target=\"_blank\" href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Millennials_Author_ToC_Intro.pdf?364\" rel=\"noopener noreferrer\"\u003eSee Excerpt, Table of Contents and Author\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eIn the last 50 years, universities have changed. They are bigger, more crowded places. So, too, have the students - the Millennial Generation. They go to university poor and graduate even poorer with massive amounts of debt.\u003c\/p\u003e\n\u003cp\u003eWhen they graduate many don't have jobs or are underemployed. While many things about universities have changed in the last 50 years, the basic assumptions universities have about their graduates haven't. Universities still expect graduates to give and to keep connected. With the increasing need for more donations, universities are putting even more faith in this connection and are ignoring the evidence of the cracks that are beginning to form within the relationship.\u003c\/p\u003e\n\u003cp\u003eMillennials are unlike all the other generations that have come before them. They have different expectations. They live in different worlds. They think differently. And, they face a much different future than their Boomer counterparts 50 years ago.\u003c\/p\u003e\n\u003cp\u003eNow, a new report is examining how universities deal with their Millennial alumni - The Lost Generation. Written by Canadian non-profit marketing expert \u003cstrong\u003eJohn Suart,\u003c\/strong\u003e the report warns that if universities don't change the way they think, then the Millennial Generation may become the first group of graduates in the history of post-secondary education in North America that universities can no longer count on for donations and support.\u003c\/p\u003e\n\u003cp\u003eISBN 978-1-927375-10-5 Civil Sector Press 2013 \u003cbr\u003e27 pages PDF\u003c\/p\u003e"}
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{"id":7696222519458,"title":"Making a Case Your Donors Will Love","handle":"making-a-case-your-donors-will-love","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eMaking a Case Your Donors Will Love: The Secret to Selling the Dream\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0384\/1865\/files\/EandC-discount-table2023_480x480.jpg?v=1682364005\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eYou have a worthy project AND you've identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America's wunderkind fundraiser, shows you the way. On one level, the book is a how-to guide. You learn to present your cause in its most irresistible light.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eYou become confident fielding the questions your donors will ask. You discover deft ways to use stories and statistics to enliven your cause. But the book is also a roadmap to your donor's mind. You learn what makes philanthropists tick, what motivates them to write out sizable checks, what they look for in solicitors, and how to earn their loyalty for years to come. Complements The Fundraiser's Guide to Irresistible Communications, by Jeff Brooks.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/making-a-case-your-donors-will-love-ebook\"\u003e\u003cstrong\u003eBuy the eBook version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2023-02-09T13:06:10-05:00","created_at":"2022-10-10T19:14:14-04:00","vendor":"Jerold Panas","type":"Soft cover","tags":["Emerson \u0026 Church"],"price":4100,"price_min":4100,"price_max":4100,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42717628039330,"title":"soft cover","option1":"soft cover","option2":null,"option3":null,"sku":"e028","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Making a Case Your Donors Will Love - soft cover","public_title":"soft cover","options":["soft cover"],"price":4100,"weight":300,"compare_at_price":null,"inventory_quantity":-335,"inventory_management":null,"inventory_policy":"deny","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/Making-a-Case.jpg?v=1665443655"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/Making-a-Case.jpg?v=1665443655","options":["Title"],"media":[{"alt":null,"id":26826162274466,"position":1,"preview_image":{"aspect_ratio":0.644,"height":404,"width":260,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/Making-a-Case.jpg?v=1665443655"},"aspect_ratio":0.644,"height":404,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/Making-a-Case.jpg?v=1665443655","width":260}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eMaking a Case Your Donors Will Love: The Secret to Selling the Dream\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\" data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0384\/1865\/files\/EandC-discount-table2023_480x480.jpg?v=1682364005\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eYou have a worthy project AND you've identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America's wunderkind fundraiser, shows you the way. On one level, the book is a how-to guide. You learn to present your cause in its most irresistible light.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eYou become confident fielding the questions your donors will ask. You discover deft ways to use stories and statistics to enliven your cause. But the book is also a roadmap to your donor's mind. You learn what makes philanthropists tick, what motivates them to write out sizable checks, what they look for in solicitors, and how to earn their loyalty for years to come. Complements The Fundraiser's Guide to Irresistible Communications, by Jeff Brooks.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 data-mce-fragment=\"1\"\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/making-a-case-your-donors-will-love-ebook\"\u003e\u003cstrong\u003eBuy the eBook version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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{"id":7696222060706,"title":"Making a Case Your Donors Will Love eBook","handle":"making-a-case-your-donors-will-love-ebook","description":"\u003cp\u003e\u003cstrong\u003eMaking a Case Your Donors Will Love: The Secret to Selling the Dream\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou have a worthy project AND you've identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America's wunderkind fundraiser, shows you the way. On one level, the book is a how-to guide. You learn to present your cause in its most irresistible light. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou become confident fielding the questions your donors will ask. You discover deft ways to use stories and statistics to enliven your cause. But the book is also a roadmap to your donor's mind. You learn what makes philanthropists tick, what motivates them to write out sizable checks, what they look for in solicitors, and how to earn their loyalty for years to come. Complements The Fundraiser's Guide to Irresistible Communications, by Jeff Brooks.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/making-a-case-your-donors-will-love\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2022-10-10T19:14:04-04:00","created_at":"2022-10-10T19:14:04-04:00","vendor":"Jerold Panas","type":"digital product","tags":["Emerson \u0026 Church"],"price":2500,"price_min":2500,"price_max":2500,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42717627547810,"title":"PDF","option1":"PDF","option2":null,"option3":null,"sku":"e022e","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Making a Case Your Donors Will Love eBook - PDF","public_title":"PDF","options":["PDF"],"price":2500,"weight":0,"compare_at_price":null,"inventory_quantity":-13,"inventory_management":null,"inventory_policy":"deny","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/Making-a-Case_eBook-Cover.jpg?v=1665443644"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/Making-a-Case_eBook-Cover.jpg?v=1665443644","options":["Title"],"media":[{"alt":null,"id":26826160767138,"position":1,"preview_image":{"aspect_ratio":0.667,"height":360,"width":240,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/Making-a-Case_eBook-Cover.jpg?v=1665443644"},"aspect_ratio":0.667,"height":360,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/Making-a-Case_eBook-Cover.jpg?v=1665443644","width":240}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cstrong\u003eMaking a Case Your Donors Will Love: The Secret to Selling the Dream\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou have a worthy project AND you've identified a prospect with means. How do you connect the two in a way that produces a sizable gift? Jerold Panas, America's wunderkind fundraiser, shows you the way. On one level, the book is a how-to guide. You learn to present your cause in its most irresistible light. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYou become confident fielding the questions your donors will ask. You discover deft ways to use stories and statistics to enliven your cause. But the book is also a roadmap to your donor's mind. You learn what makes philanthropists tick, what motivates them to write out sizable checks, what they look for in solicitors, and how to earn their loyalty for years to come. Complements The Fundraiser's Guide to Irresistible Communications, by Jeff Brooks.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/making-a-case-your-donors-will-love\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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Learn how to supercharge your communications to form deeper bonds with your supporters, increase retention, and significantly add to your bottom line.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFull of inspirational examples, this easy-to-read book will become your ultimate guide to the best ways to tell heartwarming \u003c\/span\u003e\u003cspan\u003estories, thank donors, and inspire them to support your charity on even deeper levels.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003eISBN 978-1-998796-24-3 Civil Sector Press 2025\u003cbr\u003esoft cover | 8.5 x 11 in | 196 pages\u003c\/p\u003e\n\u003ch4\u003e\u003ca rel=\"noopener\" href=\"https:\/\/hilborn-civilsectorpress.com\/products\/making-more-money-with-donor-newsletters-ebook\" target=\"_blank\"\u003e\u003cstrong\u003eAlso available as a PDF eBook\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2025-04-01T09:36:48-04:00","created_at":"2025-02-27T18:14:00-05:00","vendor":"Tom Ahern","type":"Soft cover","tags":["Emerson \u0026 Church"],"price":5200,"price_min":5200,"price_max":5200,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":45297457627298,"title":"Default Title","option1":"Default Title","option2":null,"option3":null,"sku":"c286","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Making More Money with Donor Newsletters","public_title":null,"options":["Default Title"],"price":5200,"weight":580,"compare_at_price":null,"inventory_quantity":-31,"inventory_management":"shopify","inventory_policy":"continue","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/Making-More-Money-with-Donor-Newsletters-Cover-medium.jpg?v=1743513791"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/Making-More-Money-with-Donor-Newsletters-Cover-medium.jpg?v=1743513791","options":["Title"],"media":[{"alt":null,"id":32728332927138,"position":1,"preview_image":{"aspect_ratio":0.755,"height":1059,"width":800,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/Making-More-Money-with-Donor-Newsletters-Cover-medium.jpg?v=1743513791"},"aspect_ratio":0.755,"height":1059,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/Making-More-Money-with-Donor-Newsletters-Cover-medium.jpg?v=1743513791","width":800}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cstrong\u003eMaking More Money with Donor Newsletters: The How-To Guide to Extraordinary Results\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e\u003cspan style=\"background-color: rgb(128, 255, 0);\"\u003eCompletely updated and expanded Third Edition\u003c\/span\u003e: Foreword by Roger Craver\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cstrong\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0384\/1865\/files\/EandC-discount-table2023_480x480.jpg?v=1682364005\"\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eInternationally-renowned best-selling author Tom Ahern pulls from his decades of experience to reveal how fundraising’s ugly duckling — the humble newsletter — can be transformed into a swan able to revolutionize your fundraising.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eTom’s completely updated book explores the secrets behind making joyful donor connections with newsletters in all their forms: printed, e-newsletters and the Newsyletter. Learn how to supercharge your communications to form deeper bonds with your supporters, increase retention, and significantly add to your bottom line.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFull of inspirational examples, this easy-to-read book will become your ultimate guide to the best ways to tell heartwarming \u003c\/span\u003e\u003cspan\u003estories, thank donors, and inspire them to support your charity on even deeper levels.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003eISBN 978-1-998796-24-3 Civil Sector Press 2025\u003cbr\u003esoft cover | 8.5 x 11 in | 196 pages\u003c\/p\u003e\n\u003ch4\u003e\u003ca rel=\"noopener\" href=\"https:\/\/hilborn-civilsectorpress.com\/products\/making-more-money-with-donor-newsletters-ebook\" target=\"_blank\"\u003e\u003cstrong\u003eAlso available as a PDF eBook\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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Making More Money with Donor Newsletters: The How-To Guide to Extraordinary Results Completely updated and expanded Third Edition: Foreword by...
{"id":7696222159010,"title":"Making More Money with Donor Newsletters eBook","handle":"making-more-money-with-donor-newsletters-ebook","description":"\u003cp\u003e\u003cstrong\u003eMaking More Money with Donor Newsletters: The How-To Guide to Extraordinary Results eBook\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e\u003cspan style=\"background-color: rgb(128, 255, 0);\"\u003eCompletely updated and expanded Third Edition\u003c\/span\u003e: Foreword by Roger Craver\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eInternationally-renowned best-selling author Tom Ahern pulls from his decades of experience to reveal how fundraising’s ugly duckling — the humble newsletter — can be transformed into a swan able to revolutionize your fundraising.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eTom’s completely updated book explores the secrets behind making joyful donor connections with newsletters in all their forms: printed, e-newsletters and the Newsyletter. Learn how to supercharge your communications to form deeper bonds with your supporters, increase retention, and significantly add to your bottom line.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFull of inspirational examples, this easy-to-read book will become your ultimate guide to the best ways to tell heartwarming \u003c\/span\u003e\u003cspan\u003estories, thank donors, and inspire them to support your charity on even deeper levels.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003eISBN 978-1-998796-25-0 Civil Sector Press 2025\u003cbr\u003e\u003cbr\u003eDownloadable PDF\u003c\/p\u003e\n\u003cp\u003e\u003ca rel=\"noopener\" title=\"Making More Money with Donor Newsletters softcover\" href=\"https:\/\/hilborn-civilsectorpress.com\/products\/making-more-money-with-donor-newsletters\" target=\"_blank\"\u003e\u003cstrong\u003eBuy the Print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e","published_at":"2025-04-02T18:22:23-04:00","created_at":"2022-10-10T19:14:05-04:00","vendor":"Tom Ahern","type":"digital product","tags":[],"price":2600,"price_min":2600,"price_max":2600,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":42717627646114,"title":"PDF","option1":"PDF","option2":null,"option3":null,"sku":"c286e","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Making More Money with Donor Newsletters eBook - PDF","public_title":"PDF","options":["PDF"],"price":2600,"weight":0,"compare_at_price":null,"inventory_quantity":-34,"inventory_management":null,"inventory_policy":"deny","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/making-more-money-pdf.jpg?v=1743631962"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/making-more-money-pdf.jpg?v=1743631962","options":["Title"],"media":[{"alt":null,"id":32747113906338,"position":1,"preview_image":{"aspect_ratio":0.688,"height":798,"width":549,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/making-more-money-pdf.jpg?v=1743631962"},"aspect_ratio":0.688,"height":798,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/making-more-money-pdf.jpg?v=1743631962","width":549}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003cp\u003e\u003cstrong\u003eMaking More Money with Donor Newsletters: The How-To Guide to Extraordinary Results eBook\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e\u003cspan style=\"background-color: rgb(128, 255, 0);\"\u003eCompletely updated and expanded Third Edition\u003c\/span\u003e: Foreword by Roger Craver\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eInternationally-renowned best-selling author Tom Ahern pulls from his decades of experience to reveal how fundraising’s ugly duckling — the humble newsletter — can be transformed into a swan able to revolutionize your fundraising.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eTom’s completely updated book explores the secrets behind making joyful donor connections with newsletters in all their forms: printed, e-newsletters and the Newsyletter. Learn how to supercharge your communications to form deeper bonds with your supporters, increase retention, and significantly add to your bottom line.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFull of inspirational examples, this easy-to-read book will become your ultimate guide to the best ways to tell heartwarming \u003c\/span\u003e\u003cspan\u003estories, thank donors, and inspire them to support your charity on even deeper levels.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003eISBN 978-1-998796-25-0 Civil Sector Press 2025\u003cbr\u003e\u003cbr\u003eDownloadable PDF\u003c\/p\u003e\n\u003cp\u003e\u003ca rel=\"noopener\" title=\"Making More Money with Donor Newsletters softcover\" href=\"https:\/\/hilborn-civilsectorpress.com\/products\/making-more-money-with-donor-newsletters\" target=\"_blank\"\u003e\u003cstrong\u003eBuy the Print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/p\u003e"}
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Making More Money with Donor Newsletters eBook
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Making More Money with Donor Newsletters: The How-To Guide to Extraordinary Results eBook Completely updated and expanded Third Edition: Foreword...
{"id":319665693,"title":"Marketing To Win","handle":"marketing-to-win","description":"\u003ch4\u003eMarketing to Win: Creating and Sustaining your Non-Profit Brand\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_Chap_1.pdf?356\" target=\"_blank\"\u003eSee Excerpt\u003c\/a\u003e ~ \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_ToC.pdf?356\" target=\"_blank\"\u003eTable of Contents\u003c\/a\u003e ~ \u003ca href=\"http:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win-pdf\"\u003ePDF Version\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eNon-profits need to differentiate themselves from the competition, build brand awareness, and increase their visibility to current and potential donors, clients and volunteers.\u003c\/p\u003e\n\u003cp\u003eThis book provides non-profit organizations of all sizes and natures with a framework and cost-effective tools to create, execute and evaluate a marketing communications strategy and program. It offers the strategies they need to create dynamic promotional and publicity materials; develop an online presence and personality; gain visibility through speaking opportunities, networking events, and trade and consumer show booths; and attract media attention, support and coverage.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003eWhat people are saying about \u003cem\u003eMarketing To Win\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Coach, mentor, PR \u0026amp; media guru; all words to describe this dynamic woman who continues to captivate audiences across North America. Now to have Susan’s wealth of marketing experience available in these pages is priceless!\"\u003cbr\u003e— Cynthia O’Neill President High Altitude Thinking Inc.\u003c\/p\u003e\n\u003cp\u003e\"I’ve always had a particular admiration for Susan Sommers. Although we’ve had some amazing one-on-one conversations over the years, it is her presence in a large room with an attentive crowd fixed on learning all the tips she is handing them with joy, gusto and heart where she really shines. Susan knows her stuff. She’s been in the business long enough to appreciate it from both aspects – as the “marketer” and the business person keen on making that production a success. What I appreciate most is her straightforwardness, her practical approach in a world of gizmos and gimmicks, and her understanding of what actually does work in the scheme of things. She is able to get the reader organized, thinking ahead, challenged by some new concepts and pushed in a direction that is proven successful. \u003cem\u003eMarketing to Win\u003c\/em\u003e is the culmination of all that is remarkable about Susan Sommers and the expertise she is willing to share with her readers.\"\u003cbr\u003e— Carol Gamble, Volunteer Services, Outreach, Toronto\u003c\/p\u003e\n\u003cp\u003e\"Susan Sommers taught us everything we know about marketing and branding our small non-profit. Measuring just 5 feet, she is a little dynamo who gets it, and knows how to do it all on a budget of nothing. If this book doesn’t help you improve what you are doing now, then I don’t know what will. Buy \u003cem\u003eMarketing to Win\u003c\/em\u003e, it will be one of the best decisions you’ll ever make.\"\u003cbr\u003e— Jane O’Hare, Chief Development \u0026amp; Marketing Officer, Alzheimer Society of Toronto\u003c\/p\u003e\n\u003cp\u003eISBN 978-1895589-62-2 Civil Sector Press 2009 \u003cbr\u003e247 pages soft cover \/ 10 x 7 in \/ 499 gr (1.1 lb)\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win-pdf\"\u003e\u003cstrong\u003eBuy the PDF version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2014-05-26T20:48:43-04:00","created_at":"2014-05-26T20:48:43-04:00","vendor":"Susan Sommers","type":"Soft cover","tags":[],"price":4900,"price_min":4900,"price_max":4900,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":766800845,"title":"Marketing To Win soft cover","option1":"Marketing To Win soft cover","option2":null,"option3":null,"sku":"c102","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Marketing To Win - Marketing To Win soft cover","public_title":"Marketing To Win soft cover","options":["Marketing To Win soft cover"],"price":4900,"weight":499,"compare_at_price":null,"inventory_quantity":-11,"inventory_management":null,"inventory_policy":"deny","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front.jpg?v=1557956914","\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back.jpg?v=1557956914"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front.jpg?v=1557956914","options":["Title"],"media":[{"alt":null,"id":21831385123,"position":1,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front.jpg?v=1557956914"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front.jpg?v=1557956914","width":500},{"alt":null,"id":21831417891,"position":2,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back.jpg?v=1557956914"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back.jpg?v=1557956914","width":500}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch4\u003eMarketing to Win: Creating and Sustaining your Non-Profit Brand\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_Chap_1.pdf?356\" target=\"_blank\"\u003eSee Excerpt\u003c\/a\u003e ~ \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_ToC.pdf?356\" target=\"_blank\"\u003eTable of Contents\u003c\/a\u003e ~ \u003ca href=\"http:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win-pdf\"\u003ePDF Version\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eNon-profits need to differentiate themselves from the competition, build brand awareness, and increase their visibility to current and potential donors, clients and volunteers.\u003c\/p\u003e\n\u003cp\u003eThis book provides non-profit organizations of all sizes and natures with a framework and cost-effective tools to create, execute and evaluate a marketing communications strategy and program. It offers the strategies they need to create dynamic promotional and publicity materials; develop an online presence and personality; gain visibility through speaking opportunities, networking events, and trade and consumer show booths; and attract media attention, support and coverage.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003eWhat people are saying about \u003cem\u003eMarketing To Win\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Coach, mentor, PR \u0026amp; media guru; all words to describe this dynamic woman who continues to captivate audiences across North America. Now to have Susan’s wealth of marketing experience available in these pages is priceless!\"\u003cbr\u003e— Cynthia O’Neill President High Altitude Thinking Inc.\u003c\/p\u003e\n\u003cp\u003e\"I’ve always had a particular admiration for Susan Sommers. Although we’ve had some amazing one-on-one conversations over the years, it is her presence in a large room with an attentive crowd fixed on learning all the tips she is handing them with joy, gusto and heart where she really shines. Susan knows her stuff. She’s been in the business long enough to appreciate it from both aspects – as the “marketer” and the business person keen on making that production a success. What I appreciate most is her straightforwardness, her practical approach in a world of gizmos and gimmicks, and her understanding of what actually does work in the scheme of things. She is able to get the reader organized, thinking ahead, challenged by some new concepts and pushed in a direction that is proven successful. \u003cem\u003eMarketing to Win\u003c\/em\u003e is the culmination of all that is remarkable about Susan Sommers and the expertise she is willing to share with her readers.\"\u003cbr\u003e— Carol Gamble, Volunteer Services, Outreach, Toronto\u003c\/p\u003e\n\u003cp\u003e\"Susan Sommers taught us everything we know about marketing and branding our small non-profit. Measuring just 5 feet, she is a little dynamo who gets it, and knows how to do it all on a budget of nothing. If this book doesn’t help you improve what you are doing now, then I don’t know what will. Buy \u003cem\u003eMarketing to Win\u003c\/em\u003e, it will be one of the best decisions you’ll ever make.\"\u003cbr\u003e— Jane O’Hare, Chief Development \u0026amp; Marketing Officer, Alzheimer Society of Toronto\u003c\/p\u003e\n\u003cp\u003eISBN 978-1895589-62-2 Civil Sector Press 2009 \u003cbr\u003e247 pages soft cover \/ 10 x 7 in \/ 499 gr (1.1 lb)\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win-pdf\"\u003e\u003cstrong\u003eBuy the PDF version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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Marketing To Win
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Marketing to Win: Creating and Sustaining your Non-Profit Brand See Excerpt ~ Table of Contents ~ PDF Version Non-profits need to differentiate themselves from...
{"id":335619701,"title":"Marketing To Win PDF","handle":"marketing-to-win-pdf","description":"\u003ch4\u003eMarketing to Win: Creating and Sustaining your Non-Profit Brand\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_Chap_1.pdf?356\" target=\"_blank\"\u003eSee Excerpt\u003c\/a\u003e ~ \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_ToC.pdf?356\" target=\"_blank\"\u003eTable of Contents\u003c\/a\u003e ~ \u003ca href=\"http:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win\"\u003ePrint Version\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eNon-profits need to differentiate themselves from the competition, build brand awareness, and increase their visibility to current and potential donors, clients and volunteers.\u003c\/p\u003e\n\u003cp\u003eThis book provides non-profit organizations of all sizes and natures with a framework and cost-effective tools to create, execute and evaluate a marketing communications strategy and program. It offers the strategies they need to create dynamic promotional and publicity materials; develop an online presence and personality; gain visibility through speaking opportunities, networking events, and trade and consumer show booths; and attract media attention, support and coverage.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003eWhat people are saying about \u003cem\u003eMarketing To Win\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Coach, mentor, PR \u0026amp; media guru; all words to describe this dynamic woman who continues to captivate audiences across North America. Now to have Susan’s wealth of marketing experience available in these pages is priceless!\"\u003cbr\u003e — Cynthia O’Neill President High Altitude Thinking Inc.\u003c\/p\u003e\n\u003cp\u003e\"I’ve always had a particular admiration for Susan Sommers. Although we’ve had some amazing one-on-one conversations over the years, it is her presence in a large room with an attentive crowd fixed on learning all the tips she is handing them with joy, gusto and heart where she really shines. Susan knows her stuff. She’s been in the business long enough to appreciate it from both aspects – as the “marketer” and the business person keen on making that production a success. What I appreciate most is her straightforwardness, her practical approach in a world of gizmos and gimmicks, and her understanding of what actually does work in the scheme of things. She is able to get the reader organized, thinking ahead, challenged by some new concepts and pushed in a direction that is proven successful. \u003cem\u003eMarketing to Win\u003c\/em\u003e is the culmination of all that is remarkable about Susan Sommers and the expertise she is willing to share with her readers.\"\u003cbr\u003e— Carol Gamble, Volunteer Services, Outreach, Toronto\u003c\/p\u003e\n\u003cp\u003e\"Susan Sommers taught us everything we know about marketing and branding our small non-profit. Measuring just 5 feet, she is a little dynamo who gets it, and knows how to do it all on a budget of nothing. If this book doesn’t help you improve what you are doing now, then I don’t know what will. \u003cem\u003eBuy Marketing to Win\u003c\/em\u003e, it will be one of the best decisions you’ll ever make.\"\u003cbr\u003e— Jane O’Hare, Chief Development \u0026amp; Marketing Officer, Alzheimer Society of Toronto\u003c\/p\u003e\n\u003cp\u003eISBN 978-1895589-62-2 Civil Sector Press 2009 \u003cbr\u003ePDF Download\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2014-06-27T01:23:54-04:00","created_at":"2014-06-27T01:23:54-04:00","vendor":"Susan Sommers","type":"digital product","tags":[],"price":2100,"price_min":2100,"price_max":2100,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":815309013,"title":"Marketing To Win PDF","option1":"Marketing To Win PDF","option2":null,"option3":null,"sku":"c102e","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Marketing To Win PDF - Marketing To Win PDF","public_title":"Marketing To Win PDF","options":["Marketing To Win PDF"],"price":2100,"weight":0,"compare_at_price":null,"inventory_quantity":-4,"inventory_management":null,"inventory_policy":"deny","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/marketing-to-win-pdf.jpg?v=1737482819","\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back_da1b3609-f885-4c83-97b8-203d5023f6e6.jpg?v=1737482819"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/marketing-to-win-pdf.jpg?v=1737482819","options":["Title"],"media":[{"alt":null,"id":32255598919842,"position":1,"preview_image":{"aspect_ratio":0.688,"height":798,"width":549,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/marketing-to-win-pdf.jpg?v=1737482819"},"aspect_ratio":0.688,"height":798,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/files\/marketing-to-win-pdf.jpg?v=1737482819","width":549},{"alt":null,"id":22644260899,"position":2,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back_da1b3609-f885-4c83-97b8-203d5023f6e6.jpg?v=1737482819"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back_da1b3609-f885-4c83-97b8-203d5023f6e6.jpg?v=1737482819","width":500}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch4\u003eMarketing to Win: Creating and Sustaining your Non-Profit Brand\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_Chap_1.pdf?356\" target=\"_blank\"\u003eSee Excerpt\u003c\/a\u003e ~ \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_ToC.pdf?356\" target=\"_blank\"\u003eTable of Contents\u003c\/a\u003e ~ \u003ca href=\"http:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win\"\u003ePrint Version\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eNon-profits need to differentiate themselves from the competition, build brand awareness, and increase their visibility to current and potential donors, clients and volunteers.\u003c\/p\u003e\n\u003cp\u003eThis book provides non-profit organizations of all sizes and natures with a framework and cost-effective tools to create, execute and evaluate a marketing communications strategy and program. It offers the strategies they need to create dynamic promotional and publicity materials; develop an online presence and personality; gain visibility through speaking opportunities, networking events, and trade and consumer show booths; and attract media attention, support and coverage.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003eWhat people are saying about \u003cem\u003eMarketing To Win\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Coach, mentor, PR \u0026amp; media guru; all words to describe this dynamic woman who continues to captivate audiences across North America. Now to have Susan’s wealth of marketing experience available in these pages is priceless!\"\u003cbr\u003e — Cynthia O’Neill President High Altitude Thinking Inc.\u003c\/p\u003e\n\u003cp\u003e\"I’ve always had a particular admiration for Susan Sommers. Although we’ve had some amazing one-on-one conversations over the years, it is her presence in a large room with an attentive crowd fixed on learning all the tips she is handing them with joy, gusto and heart where she really shines. Susan knows her stuff. She’s been in the business long enough to appreciate it from both aspects – as the “marketer” and the business person keen on making that production a success. What I appreciate most is her straightforwardness, her practical approach in a world of gizmos and gimmicks, and her understanding of what actually does work in the scheme of things. She is able to get the reader organized, thinking ahead, challenged by some new concepts and pushed in a direction that is proven successful. \u003cem\u003eMarketing to Win\u003c\/em\u003e is the culmination of all that is remarkable about Susan Sommers and the expertise she is willing to share with her readers.\"\u003cbr\u003e— Carol Gamble, Volunteer Services, Outreach, Toronto\u003c\/p\u003e\n\u003cp\u003e\"Susan Sommers taught us everything we know about marketing and branding our small non-profit. Measuring just 5 feet, she is a little dynamo who gets it, and knows how to do it all on a budget of nothing. If this book doesn’t help you improve what you are doing now, then I don’t know what will. \u003cem\u003eBuy Marketing to Win\u003c\/em\u003e, it will be one of the best decisions you’ll ever make.\"\u003cbr\u003e— Jane O’Hare, Chief Development \u0026amp; Marketing Officer, Alzheimer Society of Toronto\u003c\/p\u003e\n\u003cp\u003eISBN 978-1895589-62-2 Civil Sector Press 2009 \u003cbr\u003ePDF Download\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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{"id":9910442000,"title":"Melandri Fundraising: Creating stronger donor relationships","handle":"melandri-fundraising","description":"\u003ch4\u003eMelandri Fundraising: Creating stronger donor relationships to sustain your nonprofit for the really long haul\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0384\/1865\/files\/Melandri_TOC.pdf?14433602132078120450\" target=\"_blank\" title=\"Melandri Fundraising TOC\" rel=\"noopener noreferrer\"\u003eTable of Contents\u003c\/a\u003e ~\u003ca href=\"http:\/\/sps.columbia.edu\/nonprofit-management\/faculty\/valerio-melandri\" target=\"_blank\" title=\"Melandri Bio\" rel=\"noopener noreferrer\"\u003e Author Bio\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eThe main objective of nonprofit organizations is not just to spend as little as possible, but to resolve problems such as hunger in the world, poverty, disease, the loneliness of the elderly, or the suffering of a child. Resolving these problems requires a lot of money, investment, skills and professionalism. All this is the outcome of fundraising!\u003c\/p\u003e\n\u003cp\u003eUnfortunately, what is still taught today - by advisory bodies, the mass media, and even by the very same nonprofit organizations who tell donors \"our overheads are very low\" - is that low fundraising costs are synonymous with an ethical approach to managing an organization.\u003cbr\u003e\u003cbr\u003eNonprofit organizations do an excellent job with the few resources they have available, but if we want them to do more we need to give them more freedom to fundraise. We need to give them greater freedom to invest in fundraising.\u003cbr\u003e\u003cbr\u003eI think that the ethical paradigm proposed by most opinion leaders - namely that lower expenses equals better organizations - is unethical. Even, dare I say it, immoral. This paradigm is a major obstacle to the progress of the nonprofit sector, and thus to the resolution of problems that afflict our society and our lives.\u003cbr\u003e\u003cbr\u003eFundraising is the primary method for providing support to your cause and sustaining your organization over time. Fundraising does not just mean getting as many funds as possible. Above all it is about making your organization as free and independent as possible.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eValerio Melandri\u003c\/strong\u003e is the founder and president of Philanthropy Centro Studi, a fundraising consulting and training company. He is a professor and the Director of the Master in Fundraising program at the University of Bologna and a visiting professor at Columbia University's School of International and Public Affairs (SIPA). Valerio is also chairman of the Festival del Fundraising, the fifth most attended fundraising event in the world.\u003c\/p\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cspan style=\"color: #990000;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003ePraise for \u003cem\u003eMelandri Fundraising\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Melandri offers readers the benefits of his wealth of practical experience as one of Europe's leading fundraisers. But the real reason to buy and use this book is the unique fusion he offers of academic research and the very best of that professional experience and practice. Our sector is awash with 'how-to' texts, but \u003cem\u003eMelandri Fundraising\u003c\/em\u003e truly elevates our learning to the next level allowing readers to reflect on relevant theory and research that should be informing the way that they practice their art. Melandri has created a powerful resource that will offer value for even the most seasoned of professionals.\" \u003cstrong\u003e \u003cbr\u003e\u003c\/strong\u003e— Adrian Sargeant, PhD, Professor of Fundraising and Director Hartsook Centre for Sustainable Philanthropy, University of Plymouth, United Kingdom\u003cbr\u003e\u003cbr\u003e\"Valerio has been a catalyst in the Italian fundraising sector for many years and his latest book strengthens his reputation as a great teacher with a 360-degree perspective on how to fundraise at the highest level. This is a book to read and put into practice immediately.\" \u003cbr\u003e— Chris Innes, Head of International Global Fundraising, Save the Children International\u003cbr\u003e\u003cbr\u003e\"Thank you, Valerio, for this powerful call to action. Keep reading, folks. This book is full of so much information and advice.\" \u003cbr\u003e— Simone P. Joyaux, ACFRE, Adv Dip\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eMelandri Fundraising: Creating stronger donor relationships to sustain your nonprofit for the really long haul\u003c\/em\u003e\u003cbr\u003e\u003cspan style=\"color: #444444;\"\u003eISBN 978-1-927375-46-4 Civil Sector Press 2017\u003cbr\u003e\u003c\/span\u003e358 pages soft cover \/ 6 x 9 in \u003c\/p\u003e","published_at":"2016-11-28T15:06:00-05:00","created_at":"2017-09-04T16:29:27-04:00","vendor":"Valerio Melandri","type":"Soft cover","tags":[],"price":5500,"price_min":5500,"price_max":5500,"available":true,"price_varies":false,"compare_at_price":8300,"compare_at_price_min":8300,"compare_at_price_max":8300,"compare_at_price_varies":false,"variants":[{"id":42325975760,"title":"Melandri Fundraising soft cover","option1":"Melandri Fundraising soft cover","option2":null,"option3":null,"sku":"c252","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Melandri Fundraising: Creating stronger donor relationships - Melandri Fundraising soft cover","public_title":"Melandri Fundraising soft cover","options":["Melandri Fundraising soft cover"],"price":5500,"weight":600,"compare_at_price":8300,"inventory_quantity":-349,"inventory_management":null,"inventory_policy":"deny","barcode":"978-1-927375-46-4","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/melandri-fundraising-front.jpg?v=1557956826","\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/melandri-fundraising-back.jpg?v=1557956826"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/melandri-fundraising-front.jpg?v=1557956826","options":["Title"],"media":[{"alt":null,"id":1559339925539,"position":1,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/melandri-fundraising-front.jpg?v=1557956826"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/melandri-fundraising-front.jpg?v=1557956826","width":500},{"alt":null,"id":1559339892771,"position":2,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/melandri-fundraising-back.jpg?v=1557956826"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/melandri-fundraising-back.jpg?v=1557956826","width":500}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch4\u003eMelandri Fundraising: Creating stronger donor relationships to sustain your nonprofit for the really long haul\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0384\/1865\/files\/Melandri_TOC.pdf?14433602132078120450\" target=\"_blank\" title=\"Melandri Fundraising TOC\" rel=\"noopener noreferrer\"\u003eTable of Contents\u003c\/a\u003e ~\u003ca href=\"http:\/\/sps.columbia.edu\/nonprofit-management\/faculty\/valerio-melandri\" target=\"_blank\" title=\"Melandri Bio\" rel=\"noopener noreferrer\"\u003e Author Bio\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eThe main objective of nonprofit organizations is not just to spend as little as possible, but to resolve problems such as hunger in the world, poverty, disease, the loneliness of the elderly, or the suffering of a child. Resolving these problems requires a lot of money, investment, skills and professionalism. All this is the outcome of fundraising!\u003c\/p\u003e\n\u003cp\u003eUnfortunately, what is still taught today - by advisory bodies, the mass media, and even by the very same nonprofit organizations who tell donors \"our overheads are very low\" - is that low fundraising costs are synonymous with an ethical approach to managing an organization.\u003cbr\u003e\u003cbr\u003eNonprofit organizations do an excellent job with the few resources they have available, but if we want them to do more we need to give them more freedom to fundraise. We need to give them greater freedom to invest in fundraising.\u003cbr\u003e\u003cbr\u003eI think that the ethical paradigm proposed by most opinion leaders - namely that lower expenses equals better organizations - is unethical. Even, dare I say it, immoral. This paradigm is a major obstacle to the progress of the nonprofit sector, and thus to the resolution of problems that afflict our society and our lives.\u003cbr\u003e\u003cbr\u003eFundraising is the primary method for providing support to your cause and sustaining your organization over time. Fundraising does not just mean getting as many funds as possible. Above all it is about making your organization as free and independent as possible.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eValerio Melandri\u003c\/strong\u003e is the founder and president of Philanthropy Centro Studi, a fundraising consulting and training company. He is a professor and the Director of the Master in Fundraising program at the University of Bologna and a visiting professor at Columbia University's School of International and Public Affairs (SIPA). Valerio is also chairman of the Festival del Fundraising, the fifth most attended fundraising event in the world.\u003c\/p\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cspan style=\"color: #990000;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003ePraise for \u003cem\u003eMelandri Fundraising\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Melandri offers readers the benefits of his wealth of practical experience as one of Europe's leading fundraisers. But the real reason to buy and use this book is the unique fusion he offers of academic research and the very best of that professional experience and practice. Our sector is awash with 'how-to' texts, but \u003cem\u003eMelandri Fundraising\u003c\/em\u003e truly elevates our learning to the next level allowing readers to reflect on relevant theory and research that should be informing the way that they practice their art. Melandri has created a powerful resource that will offer value for even the most seasoned of professionals.\" \u003cstrong\u003e \u003cbr\u003e\u003c\/strong\u003e— Adrian Sargeant, PhD, Professor of Fundraising and Director Hartsook Centre for Sustainable Philanthropy, University of Plymouth, United Kingdom\u003cbr\u003e\u003cbr\u003e\"Valerio has been a catalyst in the Italian fundraising sector for many years and his latest book strengthens his reputation as a great teacher with a 360-degree perspective on how to fundraise at the highest level. This is a book to read and put into practice immediately.\" \u003cbr\u003e— Chris Innes, Head of International Global Fundraising, Save the Children International\u003cbr\u003e\u003cbr\u003e\"Thank you, Valerio, for this powerful call to action. Keep reading, folks. This book is full of so much information and advice.\" \u003cbr\u003e— Simone P. Joyaux, ACFRE, Adv Dip\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eMelandri Fundraising: Creating stronger donor relationships to sustain your nonprofit for the really long haul\u003c\/em\u003e\u003cbr\u003e\u003cspan style=\"color: #444444;\"\u003eISBN 978-1-927375-46-4 Civil Sector Press 2017\u003cbr\u003e\u003c\/span\u003e358 pages soft cover \/ 6 x 9 in \u003c\/p\u003e"}
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Melandri Fundraising: Creating stronger donor relationships to sustain your nonprofit for the really long haul Table of Contents ~ Author Bio...
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