Susan Sommers
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{"id":319665693,"title":"Marketing To Win","handle":"marketing-to-win","description":"\u003ch4\u003eMarketing to Win: Creating and Sustaining your Non-Profit Brand\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_Chap_1.pdf?356\" target=\"_blank\"\u003eSee Excerpt\u003c\/a\u003e ~ \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_ToC.pdf?356\" target=\"_blank\"\u003eTable of Contents\u003c\/a\u003e ~ \u003ca href=\"http:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win-pdf\"\u003ePDF Version\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eNon-profits need to differentiate themselves from the competition, build brand awareness, and increase their visibility to current and potential donors, clients and volunteers.\u003c\/p\u003e\n\u003cp\u003eThis book provides non-profit organizations of all sizes and natures with a framework and cost-effective tools to create, execute and evaluate a marketing communications strategy and program. It offers the strategies they need to create dynamic promotional and publicity materials; develop an online presence and personality; gain visibility through speaking opportunities, networking events, and trade and consumer show booths; and attract media attention, support and coverage.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003eWhat people are saying about \u003cem\u003eMarketing To Win\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Coach, mentor, PR \u0026amp; media guru; all words to describe this dynamic woman who continues to captivate audiences across North America. Now to have Susan’s wealth of marketing experience available in these pages is priceless!\"\u003cbr\u003e— Cynthia O’Neill President High Altitude Thinking Inc.\u003c\/p\u003e\n\u003cp\u003e\"I’ve always had a particular admiration for Susan Sommers. Although we’ve had some amazing one-on-one conversations over the years, it is her presence in a large room with an attentive crowd fixed on learning all the tips she is handing them with joy, gusto and heart where she really shines. Susan knows her stuff. She’s been in the business long enough to appreciate it from both aspects – as the “marketer” and the business person keen on making that production a success. What I appreciate most is her straightforwardness, her practical approach in a world of gizmos and gimmicks, and her understanding of what actually does work in the scheme of things. She is able to get the reader organized, thinking ahead, challenged by some new concepts and pushed in a direction that is proven successful. \u003cem\u003eMarketing to Win\u003c\/em\u003e is the culmination of all that is remarkable about Susan Sommers and the expertise she is willing to share with her readers.\"\u003cbr\u003e— Carol Gamble, Volunteer Services, Outreach, Toronto\u003c\/p\u003e\n\u003cp\u003e\"Susan Sommers taught us everything we know about marketing and branding our small non-profit. Measuring just 5 feet, she is a little dynamo who gets it, and knows how to do it all on a budget of nothing. If this book doesn’t help you improve what you are doing now, then I don’t know what will. Buy \u003cem\u003eMarketing to Win\u003c\/em\u003e, it will be one of the best decisions you’ll ever make.\"\u003cbr\u003e— Jane O’Hare, Chief Development \u0026amp; Marketing Officer, Alzheimer Society of Toronto\u003c\/p\u003e\n\u003cp\u003eISBN 978-1895589-62-2 Civil Sector Press 2009 \u003cbr\u003e247 pages soft cover \/ 10 x 7 in \/ 499 gr (1.1 lb)\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win-pdf\"\u003e\u003cstrong\u003eBuy the PDF version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2014-05-26T20:48:43-04:00","created_at":"2014-05-26T20:48:43-04:00","vendor":"Susan Sommers","type":"Soft cover","tags":[],"price":5000,"price_min":5000,"price_max":5000,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":766800845,"title":"Marketing To Win soft cover","option1":"Marketing To Win soft cover","option2":null,"option3":null,"sku":"c102","requires_shipping":true,"taxable":true,"featured_image":null,"available":true,"name":"Marketing To Win - Marketing To Win soft cover","public_title":"Marketing To Win soft cover","options":["Marketing To Win soft cover"],"price":5000,"weight":499,"compare_at_price":null,"inventory_quantity":-11,"inventory_management":null,"inventory_policy":"deny","barcode":null,"requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front.jpg?v=1557956914","\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back.jpg?v=1557956914"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front.jpg?v=1557956914","options":["Title"],"media":[{"alt":null,"id":21831385123,"position":1,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front.jpg?v=1557956914"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front.jpg?v=1557956914","width":500},{"alt":null,"id":21831417891,"position":2,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back.jpg?v=1557956914"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back.jpg?v=1557956914","width":500}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch4\u003eMarketing to Win: Creating and Sustaining your Non-Profit Brand\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_Chap_1.pdf?356\" target=\"_blank\"\u003eSee Excerpt\u003c\/a\u003e ~ \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_ToC.pdf?356\" target=\"_blank\"\u003eTable of Contents\u003c\/a\u003e ~ \u003ca href=\"http:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win-pdf\"\u003ePDF Version\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eNon-profits need to differentiate themselves from the competition, build brand awareness, and increase their visibility to current and potential donors, clients and volunteers.\u003c\/p\u003e\n\u003cp\u003eThis book provides non-profit organizations of all sizes and natures with a framework and cost-effective tools to create, execute and evaluate a marketing communications strategy and program. It offers the strategies they need to create dynamic promotional and publicity materials; develop an online presence and personality; gain visibility through speaking opportunities, networking events, and trade and consumer show booths; and attract media attention, support and coverage.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003eWhat people are saying about \u003cem\u003eMarketing To Win\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Coach, mentor, PR \u0026amp; media guru; all words to describe this dynamic woman who continues to captivate audiences across North America. Now to have Susan’s wealth of marketing experience available in these pages is priceless!\"\u003cbr\u003e— Cynthia O’Neill President High Altitude Thinking Inc.\u003c\/p\u003e\n\u003cp\u003e\"I’ve always had a particular admiration for Susan Sommers. Although we’ve had some amazing one-on-one conversations over the years, it is her presence in a large room with an attentive crowd fixed on learning all the tips she is handing them with joy, gusto and heart where she really shines. Susan knows her stuff. She’s been in the business long enough to appreciate it from both aspects – as the “marketer” and the business person keen on making that production a success. What I appreciate most is her straightforwardness, her practical approach in a world of gizmos and gimmicks, and her understanding of what actually does work in the scheme of things. She is able to get the reader organized, thinking ahead, challenged by some new concepts and pushed in a direction that is proven successful. \u003cem\u003eMarketing to Win\u003c\/em\u003e is the culmination of all that is remarkable about Susan Sommers and the expertise she is willing to share with her readers.\"\u003cbr\u003e— Carol Gamble, Volunteer Services, Outreach, Toronto\u003c\/p\u003e\n\u003cp\u003e\"Susan Sommers taught us everything we know about marketing and branding our small non-profit. Measuring just 5 feet, she is a little dynamo who gets it, and knows how to do it all on a budget of nothing. If this book doesn’t help you improve what you are doing now, then I don’t know what will. Buy \u003cem\u003eMarketing to Win\u003c\/em\u003e, it will be one of the best decisions you’ll ever make.\"\u003cbr\u003e— Jane O’Hare, Chief Development \u0026amp; Marketing Officer, Alzheimer Society of Toronto\u003c\/p\u003e\n\u003cp\u003eISBN 978-1895589-62-2 Civil Sector Press 2009 \u003cbr\u003e247 pages soft cover \/ 10 x 7 in \/ 499 gr (1.1 lb)\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win-pdf\"\u003e\u003cstrong\u003eBuy the PDF version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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Marketing To Win
$50.00
Marketing to Win: Creating and Sustaining your Non-Profit Brand See Excerpt ~ Table of Contents ~ PDF Version Non-profits need to differentiate themselves from...
{"id":335619701,"title":"Marketing To Win PDF","handle":"marketing-to-win-pdf","description":"\u003ch4\u003eMarketing to Win: Creating and Sustaining your Non-Profit Brand\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_Chap_1.pdf?356\" target=\"_blank\"\u003eSee Excerpt\u003c\/a\u003e ~ \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_ToC.pdf?356\" target=\"_blank\"\u003eTable of Contents\u003c\/a\u003e ~ \u003ca href=\"http:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win\"\u003ePrint Version\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eNon-profits need to differentiate themselves from the competition, build brand awareness, and increase their visibility to current and potential donors, clients and volunteers.\u003c\/p\u003e\n\u003cp\u003eThis book provides non-profit organizations of all sizes and natures with a framework and cost-effective tools to create, execute and evaluate a marketing communications strategy and program. It offers the strategies they need to create dynamic promotional and publicity materials; develop an online presence and personality; gain visibility through speaking opportunities, networking events, and trade and consumer show booths; and attract media attention, support and coverage.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003eWhat people are saying about \u003cem\u003eMarketing To Win\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Coach, mentor, PR \u0026amp; media guru; all words to describe this dynamic woman who continues to captivate audiences across North America. Now to have Susan’s wealth of marketing experience available in these pages is priceless!\"\u003cbr\u003e — Cynthia O’Neill President High Altitude Thinking Inc.\u003c\/p\u003e\n\u003cp\u003e\"I’ve always had a particular admiration for Susan Sommers. Although we’ve had some amazing one-on-one conversations over the years, it is her presence in a large room with an attentive crowd fixed on learning all the tips she is handing them with joy, gusto and heart where she really shines. Susan knows her stuff. She’s been in the business long enough to appreciate it from both aspects – as the “marketer” and the business person keen on making that production a success. What I appreciate most is her straightforwardness, her practical approach in a world of gizmos and gimmicks, and her understanding of what actually does work in the scheme of things. She is able to get the reader organized, thinking ahead, challenged by some new concepts and pushed in a direction that is proven successful. \u003cem\u003eMarketing to Win\u003c\/em\u003e is the culmination of all that is remarkable about Susan Sommers and the expertise she is willing to share with her readers.\"\u003cbr\u003e— Carol Gamble, Volunteer Services, Outreach, Toronto\u003c\/p\u003e\n\u003cp\u003e\"Susan Sommers taught us everything we know about marketing and branding our small non-profit. Measuring just 5 feet, she is a little dynamo who gets it, and knows how to do it all on a budget of nothing. If this book doesn’t help you improve what you are doing now, then I don’t know what will. \u003cem\u003eBuy Marketing to Win\u003c\/em\u003e, it will be one of the best decisions you’ll ever make.\"\u003cbr\u003e— Jane O’Hare, Chief Development \u0026amp; Marketing Officer, Alzheimer Society of Toronto\u003c\/p\u003e\n\u003cp\u003eISBN 978-1895589-62-2 Civil Sector Press 2009 \u003cbr\u003ePDF Download\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e","published_at":"2014-06-27T01:23:54-04:00","created_at":"2014-06-27T01:23:54-04:00","vendor":"Susan Sommers","type":"digital product","tags":[],"price":2100,"price_min":2100,"price_max":2100,"available":true,"price_varies":false,"compare_at_price":null,"compare_at_price_min":0,"compare_at_price_max":0,"compare_at_price_varies":false,"variants":[{"id":815309013,"title":"Marketing To Win PDF","option1":"Marketing To Win PDF","option2":null,"option3":null,"sku":"c102e","requires_shipping":false,"taxable":true,"featured_image":null,"available":true,"name":"Marketing To Win PDF - Marketing To Win PDF","public_title":"Marketing To Win PDF","options":["Marketing To Win PDF"],"price":2100,"weight":0,"compare_at_price":null,"inventory_quantity":-4,"inventory_management":null,"inventory_policy":"deny","barcode":"","requires_selling_plan":false,"selling_plan_allocations":[]}],"images":["\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front_1d332e5b-a297-4026-9d73-f622e413cd7b.jpg?v=1557957785","\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back_da1b3609-f885-4c83-97b8-203d5023f6e6.jpg?v=1557957785"],"featured_image":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front_1d332e5b-a297-4026-9d73-f622e413cd7b.jpg?v=1557957785","options":["Title"],"media":[{"alt":null,"id":22644228131,"position":1,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front_1d332e5b-a297-4026-9d73-f622e413cd7b.jpg?v=1557957785"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-front_1d332e5b-a297-4026-9d73-f622e413cd7b.jpg?v=1557957785","width":500},{"alt":null,"id":22644260899,"position":2,"preview_image":{"aspect_ratio":0.714,"height":700,"width":500,"src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back_da1b3609-f885-4c83-97b8-203d5023f6e6.jpg?v=1557957785"},"aspect_ratio":0.714,"height":700,"media_type":"image","src":"\/\/hilborn-civilsectorpress.com\/cdn\/shop\/products\/marketing-to-win-back_da1b3609-f885-4c83-97b8-203d5023f6e6.jpg?v=1557957785","width":500}],"requires_selling_plan":false,"selling_plan_groups":[],"content":"\u003ch4\u003eMarketing to Win: Creating and Sustaining your Non-Profit Brand\u003c\/h4\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_Chap_1.pdf?356\" target=\"_blank\"\u003eSee Excerpt\u003c\/a\u003e ~ \u003ca href=\"https:\/\/hilborn-bookroom.myshopify.com\/files\/1\/0384\/1865\/files\/Marketing_to_Win_ToC.pdf?356\" target=\"_blank\"\u003eTable of Contents\u003c\/a\u003e ~ \u003ca href=\"http:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win\"\u003ePrint Version\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eNon-profits need to differentiate themselves from the competition, build brand awareness, and increase their visibility to current and potential donors, clients and volunteers.\u003c\/p\u003e\n\u003cp\u003eThis book provides non-profit organizations of all sizes and natures with a framework and cost-effective tools to create, execute and evaluate a marketing communications strategy and program. It offers the strategies they need to create dynamic promotional and publicity materials; develop an online presence and personality; gain visibility through speaking opportunities, networking events, and trade and consumer show booths; and attract media attention, support and coverage.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #741b47;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #000000;\"\u003eWhat people are saying about \u003cem\u003eMarketing To Win\u003c\/em\u003e\u003c\/span\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\"Coach, mentor, PR \u0026amp; media guru; all words to describe this dynamic woman who continues to captivate audiences across North America. Now to have Susan’s wealth of marketing experience available in these pages is priceless!\"\u003cbr\u003e — Cynthia O’Neill President High Altitude Thinking Inc.\u003c\/p\u003e\n\u003cp\u003e\"I’ve always had a particular admiration for Susan Sommers. Although we’ve had some amazing one-on-one conversations over the years, it is her presence in a large room with an attentive crowd fixed on learning all the tips she is handing them with joy, gusto and heart where she really shines. Susan knows her stuff. She’s been in the business long enough to appreciate it from both aspects – as the “marketer” and the business person keen on making that production a success. What I appreciate most is her straightforwardness, her practical approach in a world of gizmos and gimmicks, and her understanding of what actually does work in the scheme of things. She is able to get the reader organized, thinking ahead, challenged by some new concepts and pushed in a direction that is proven successful. \u003cem\u003eMarketing to Win\u003c\/em\u003e is the culmination of all that is remarkable about Susan Sommers and the expertise she is willing to share with her readers.\"\u003cbr\u003e— Carol Gamble, Volunteer Services, Outreach, Toronto\u003c\/p\u003e\n\u003cp\u003e\"Susan Sommers taught us everything we know about marketing and branding our small non-profit. Measuring just 5 feet, she is a little dynamo who gets it, and knows how to do it all on a budget of nothing. If this book doesn’t help you improve what you are doing now, then I don’t know what will. \u003cem\u003eBuy Marketing to Win\u003c\/em\u003e, it will be one of the best decisions you’ll ever make.\"\u003cbr\u003e— Jane O’Hare, Chief Development \u0026amp; Marketing Officer, Alzheimer Society of Toronto\u003c\/p\u003e\n\u003cp\u003eISBN 978-1895589-62-2 Civil Sector Press 2009 \u003cbr\u003ePDF Download\u003c\/p\u003e\n\u003ch4\u003e\u003ca href=\"https:\/\/hilborn-civilsectorpress.com\/products\/marketing-to-win\"\u003e\u003cstrong\u003eBuy the print version\u003c\/strong\u003e\u003c\/a\u003e\u003c\/h4\u003e"}
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Marketing To Win PDF
$21.00
Marketing to Win: Creating and Sustaining your Non-Profit Brand See Excerpt ~ Table of Contents ~ Print Version Non-profits need to differentiate themselves from...